In its concerted efforts to get music fans to go out and vote, Disco Donnie Presents (DDP), the prominent trailblazer in electronic dance music event production is partnering with HeadCount to present R.A.V.E. (Register and Vote Everywhere). This DDP initiative is the latest project by the organization which has consistently been dedicated to giving back to the community it serves. Debuting online, the project will feature on-site activations at DDP festivals, beginning at this year’s Ubbi Dubbi Festival occurring at Globe Life Park in Dallas/Fort Worth on April 18-19.
R.A.V.E. is the latest undertaking by Disco Donnie Presents which has previously initiated politically-minded programs such as Make America Rave Again, and Disco Donnie For President which included a voter registration component. Disco Donnie says, “Many people have become divided and embittered in the current political environment and process. I see people arguing online over a variety of issues, which is their right, but there’s more people can do than being a keyboard warrior. We want to encourage and inspire people to register to vote and participate in our democracy.”
The year-long project for R.A.V.E. will encourage music fans to register and vote in all elections nationwide. The campaign will feature 10-second videos from artists, and meet and greets at festivals. Additionally, a social media campaign will be integrated into the program leading up to the Iowa caucuses.
The reason and intention
The DDP and HeadCount collaboration was created to mobilize fans for the 2020 election, and ensure their voices are heard in November. Importantly, HeadCount volunteers will be on the frontlines, encouraging festival attendees to register to vote and make sure they are kept abreast of election milestones throughout the year.
About Disco Donnie Presents
Disco Donnie Presents (DDP) is an award-winning and recognized leader in electronic dance music event production. Founded by veteran promoter James “Disco” Donnie Estopinal, DDP has generated over 10 million tickets sold and 10,000 live events, arena shows and outdoor festivals in over 100 markets around the world. DDP organizes and promotes nearly 1000 club events annually in markets all across the U.S. ranging from Portland, Philadelphia, Houston, Tampa, New Orleans, Dallas and St Louis to name only a few. Major festivals include Ultimate Music Experience, Sunset Music Festival, Sun City Music Festival, and more.
James “Disco Donnie” Estopinal, Jr. is DDP’s founder and CEO. Considered one of the godfathers of U.S. electronic dance music, Disco Donnie has grown over the past 24 years to become one of the leading dance music promoters in the world. From his early days in the 1990s New Orleans dance scene, Disco Donnie coupled eccentricity with ingenuity to create charming themed parties that garnered an international following. This became a catalyst for a national debate over the First Amendment right to expression.
In 2017, Disco became part of LIVESTYLE Entertainment. The current LIVESTYLE portfolio includes Disco Donnie Presents, React, Life in Color, ID&T (Tomorrowland, Sensation, TomorrowWorld), Beatport.com, Electric Zoo, Awakenings, Q-Dance, and more.
HeadCount is a non-partisan organization that uses the power of music to register voters and promote participation in democracy. It reaches young people and music fans at concerts and online, in order to inform and empower. This ensures civic participation in an easy and fun manner. HeadCount has registered approximately 500,000 voters since 2004, and built an expansive network of 20,000 volunteers nationwide. You can find them at more live music events than any non-profit in the world.
Additionally, they run “Participation Row” social action villages at major festivals and tours. In doing so, the organization creates an interactive experience around causes, and has raised over $1 million for other organizations. Additionally, HeadCount has produced themed concerts, network TV public service announcements, and award-winning digital media campaigns featuring the likes of Jay-Z, Dave Matthews, Pearl Jam and members of The Grateful Dead.